Tested, documented, maintained

Custom WordPress plugin development

From a single feature to a full platform: I offer custom WordPress plugin development for WordPress, WooCommerce, Gravity Forms and more. Every plugin is built the way I build the add-ons I sell on this site, with structure, tests and updates.

Discuss your plugin
See what I build
  • WordPress, WooCommerce and Gravity Forms
  • Coding standards and tests
  • Updates included

Sound familiar?

When no plugin does exactly what you need

“We have twelve plugins doing one job.”

Each one slows the site down a little, and none of them quite fits.

“Our custom code lives in functions.php.”

Snippets added over the years, no structure, and nobody dares to touch them.

“The plugin we rely on was abandoned.”

No updates, no support, and a warning in your dashboard every time WordPress updates.

What I build

Plugins for WordPress, WooCommerce and Gravity Forms

One well-built plugin instead of a stack of half-fits. These are the kinds of plugins I build.

WordPress plugins

Custom post types, admin screens, REST API endpoints and blocks for whatever your site needs to do.

WooCommerce plugin development

Checkout rules, order flows, payment visibility, pricing and emails, built on WooCommerce’s hooks so updates stay safe.

WooCommerce development →

Gravity Forms add-on development

Fields, feeds and payment add-ons on the official framework. Five of my own are for sale on this site.

Gravity Forms development →

API integrations

Plugins that connect WordPress to an outside service, with background jobs, retries and logs.

WordPress API integrations →

Admin apps in React

Modern admin screens built with WordPress’s own React tools: configurators, wizards and batch tools.

Rescue and refactor

Loose snippets and abandoned plugins turned into one maintained plugin with structure and tests.

From a real project

A white-label platform, built as one plugin

A safety software company wanted to run a branded app for every client from one WordPress multisite, without setting up each site by hand.

Result: new client sites are set up from templates instead of by hand.

What I built

  • A module installer that adds forms, views and pages to any site, with IDs remapped automatically
  • A site duplicator that copies a template site with its data, files, users and branding
  • React admin screens for the brand configurator and a setup wizard
  • A REST API for branding, modules and duplication
  • Custom Gravity Forms merge tags and field types, shared by every client site

This Guy Was ALL PRO…. We didn’t even know we needed what he made for us. We asked for a “5” and he gave us a “10”.

Sophia

Plugins I’ve shipped

My own Gravity Forms add-ons

The best proof of how I build your plugin: the ones I build, sell and support myself.

Live Summary

A live summary of every answer while people fill in a form. Free on WordPress.org, with a Pro version.

Learn more →

EU VAT

VAT number checks, rates per country and reverse charge for Gravity Forms order forms.

Learn more →

Coinbase Commerce

A payment add-on that takes crypto payments through Coinbase Commerce.

Learn more →

All add-ons

I build and support my own add-ons every day

The same structure, tests and update routine go into the plugin I build for you. And I’m still here when WordPress, WooCommerce or Gravity Forms release a new version.

Discuss your plugin

How it works

How custom WordPress plugin development works

01

Specify

We write down what the plugin must do, and what it must not.

02

Build

Structured code to the WordPress coding standards, with automated checks.

03

Test

On staging with your theme and plugins, and on the PHP version you run.

04

Ship and maintain

Versioned releases with a changelog, and updates when WordPress or WooCommerce change.

Reviews

What clients say about working with me

  • I was stuck on getting custom coding done for my website. My Gravity Forms support person referred Geek on the Road. I reached out to Johan from Geek and also posted for help on Fiverr. Within hours, I received a response from both platforms. Johan is getting a 5-star review; the other fell behind.
    Scott GibsonReal Estate Referral Network at Negotiate Buyer Commissions
  • Johan's custom work, communication and attention to all of the details were all spot on! A developer who is willing to work with you to arrive at the best solution, a partner really, is a valuable, rare find.
  • Very swift service with great communication and results. Johan tested his code before delivery and it all worked smoothly. Happy to collaborate again in the future!
    Ron RosenwasserCEO at Taxolution Advisory LLC
  • Johan's work is of top quality. Communication, responsiveness, and technical abilities where above and beyond.
    Randy TackettFounder at RT Elements
  • A Pleasure to Work With on every level. Thanks for the help. Hope to work with you again soon!
    Devin OxendineTravel at The Fun Group Inc.
  • We have been working Johan for a number of years and we are very happy with the service. He is great to work with. He provides high quality work and is very detailed in his work. He provides advice on ideas we have and goes above what you expect.
    John cuttsDirector at Me and My Glass
  • Johan was phenomenal! I was skeptical at first about giving so much money to someone I’ve never met who is located across the globe—but his responsiveness, attention to detail and helpfulness made me quickly feel comfortable. I’m so glad I chose to work with him instead of a random person on Fiverr. I will definitely work with him again!
    Ashlee HamiltonResidential Home Inspections at Jissho Inspections LLC
  • Very happy to work with Johan. He has a solution for everything and helps us to grow our business. Wouldn't want it any other way.
    Mike BakkerDirector at Duo Bakkersport
  • Having been working with Johan for more than year I must admit that he is one of the best developers I have ever worked with. Always ready to help and always overdelivering! Johan is a true pleasure to work with.
    Amar MahallatiOwner at EgyptToursPlus ApS
  • Very accessible and intuitive provider. Quick response times and solid solutions for all manner of website/online issues and upgrades.
    Garrick Hicks
  • Geek on the Road provides an exception service and is very user friendly. He has worked on many projects for our company from simple fixes to website and code creation. I have found his pricing to be fair and his quality is excellent. Johan maintains our website security ensuring it’s up to date and backed up for extra protection. Highly recommend.
    Peter BeitchefDirector at Rural Wireless Limited
  • Johan worked tirelessly to create the perfect membership website for me. Even when I wasn't sure what I wanted/needed, he guided me to make the right decisions and brought everything to life. My site has been live for several months now, and he's also continued to improve my site by helping me with new features. 200% recommend!
  • Johan does an excellent job with custom Gravity forms. He carefully reviews each project I send to him, creates a rough draft which is often spot on, suggests time saving adjustments, makes corrections quickly, and delivers a quality product. His ability pared with his intuition and wonderful manners make him a dream to work with. Highly recommend!
    Caroline KoehlerEducational Products at Caroline Koehler, LLC
  • I have worked with Johan and his team for over 3 years. He’s professional advice and support is a person you can rely on. All work, site design and architecture provides a foundation for growth and improvement. As well as designing site, I can highly recommend the ongoing maintenance, updates and support, highly recommend Thank-you Johan and team
    Steve MainOnesystem PTY LTD
  • Johan is a true professional and does really excellent work. I would highly recommend him. Really nice to work with.
    Thijs van Leeuwen
  • This Guy Was ALL PRO.... We didn't even know we needed what he made for us. We asked for a "5" and he gave us a "10" Very thankful we could afford this service.
    Sophia Lewis
  • Outstanding to work with Johan! Quick and efficient. Will definitely work with again. Thanks
    Miguel Ramirez
  • I really have enjoyed working with Johan on multiple projects. They're always timely, communicative, and knowledgeable. It makes my work integration seamless with the final product. Cannot recommend him enough!
    Caroline Baug
  • Johan is very knowledgeable in his field, he knows what needs to be done and does it well.
    Camille Girard
  • Johan provides an excellent service, His high attention to detail and insight into the problems we have are second to none. After-sales service is excellent and he has improved several functions of unrelated work when issues were discovered. I would recommend anyone use his services without hesitation.
    Bram Visser
  • Excellent guidance and delivery for something I needed done quickly and didn’t have the bandwidth to learn. Well worth it, and Johan was an excellent expert to work with!
    William Carter

Related services

More ways I can help

Gravity Forms development

Custom fields, workflows, calculations and API integrations that turn your forms into business tools.

Learn more →

Custom WooCommerce development

Ordering systems, configurators, automatic fulfilment and customer portals, beyond the webshop.

Learn more →

Custom WordPress development

Business websites, webshops, member areas and web applications, or changes to the site you already have.

Learn more →

Contact

Have a question?

Tell me what the plugin should do. I’ll get back to you personally, usually within one working day.

Johan
WordPress & Gravity Forms developer

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FAQ

Frequently asked questions

Who owns the plugin?

You do. It’s written for your project and stays yours, with the source code and notes.

Can you build a plugin I can sell?

Yes. I sell my own add-ons with licence keys and automatic updates, and can set up the same for your plugin.

Will it keep working with new WordPress versions?

I build on public hooks and APIs and follow the coding standards. With a maintenance plan, I test and update it when WordPress, WooCommerce or Gravity Forms change.

Can you take over an existing plugin?

Yes. I review the code first, then fix, extend or rebuild it, whichever costs you less in the long run.

Can you publish my plugin on WordPress.org?

Yes. Live Summary has a free version there; I can prepare and submit your plugin the same way.

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